the be event

The Be Event is a conference for women, by women, and about women. In this 9th annual BE Event, we’re coming together to support our sisterhood as we strive to BE — better, not perfect.

This year’s theme is “Legacy of Strength. Future of Possibilities.” Join us in celebrating the resilience, authenticuty, and empowerment that defines the human spirit through inspiring speakers, interactive workshops, legacy building activites, youth empowerment, networking, and so much more! 

Meghan Heritage
Meghan Heritage, Founder
Dear supporters of the “The BE” and those searching for a community that will believe in you, love you, and encourage your dreams.

Several years ago I lost a dear friend, an accomplished dentist, a wife, a mother, a daughter, and a bright light in our community. The creation of this event was stirring in my soul before we lost Liz, but the stir became a deep yearning when I realized how precious we all are, how interconnected and how little control we have over our tomorrows. Please join us at this 9th annual BE event. Please help us to fill the seats with women and men who need encouragement, with leaders who lead with love, with community impactors, and with our youth — let’s show the lakeshore and the world what it looks like to empower each other and go back to “The Original Download” with the knowing that we are meant to live at our highest potential and that we are enough just as we stand.

– Meghan


Grow. Help. be.

What can I expect from the conference?

 The BE Event is a one-day event (and all-time sisterhood) that puts you face-to-face with some of the most exceptional, inspiring, kind, successful, and motivating women in Michigan. When you purchase your ticket for the BE Event, prepare yourself to set aside a day for just you.

  • Location: 460 W. Western Avenue, Muskegon, MI 49440
  • Doors open at 9:00 AM.
  • Program starts at 9:30 AM.
  • Hear six ten-minute talks from six incredible women, offering you the opportunity to set goals in six areas of your life.
  • Enjoy coffee, a mimosa, or a bloody Mary alongside a buffet-style lunch with gluten-free and vegetarian options.
  • Meet new friends at your table, if you choose to come alone.
  • OR bring your best group of girlfriends, or a dear friend who you know needs help.

At the 9th annual BE Event, we’ll work to get clear on your goals. We’ll support you as you let go of that which does not serve you. And we’ll give you the opportunity to connect with women who will continue to support you as you work to be the best YOU that you can BE.

Time to BE…

We are too hurried, too scurried and simply overwhelmed. This event is a time for learning from some of the most interesting women I have ever met. It’s a time to be intentional about the 2024 year, creating goals, letting go of that which does not serve you and connecting at a heart center level with an energy of women who deeply want to BE—better, not perfect.

Time to help…

You will be giving to other women simply by showing up. A portion of your ticket price will go to community needs and women in need, women who may not be able to afford to come on their own. There is no additional giving, come to fill up.

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